关于品牌
在本页:
Our People and Place Are Our Brand
San José State University’s brand begins with our people—students, faculty, staff members and alumni—and our role in creating a place of 多样化的经验 in the 10th largest city in the U.S. Throughout our history, we have evolved along with the needs of our students, our region and the world. San José State has expanded from an institution focused solely on preparing teachers to educate a young 加州 to 一个 that is developing the diverse talent required for the future of work across 行业.
As 硅谷’s public university, San José State is the Most Transformative University in the nation and an essential partner in the economic, cultural and social development of the world’s center of creativity and innovation. San José State provides a world-class education, cutting-edge scholarship, research, innovative creative activities, and transformative experiences that advance the public good on a global scale.
San José State's identity is communicated through the stories of Spartans studying, teaching, researching, living and working here in 硅谷 and around the globe. These are stories of transformation, and the university continually transforms to meet the needs of its community, for today and tomorrow.
品牌承诺
San José State University
The Gateway to Creativity and 创新
As 硅谷’s public university, San José State provides access to cutting-edge research, world-class scholarship and transformative opportunities that advance the public good locally and globally.
品牌的支柱
These key themes capture the fundamental elements of our brand. When you write or speak about San José State, use them to frame the content or conversation, adapting the message as appropriate per channel, 平台与受众. Each pillar is equally important to our brand.
Teaching Through Research
With $65 million in annual research, 菠菜网lol正规平台 is a top-200 school nationally in terms of research funding and second highest in research productivity in the 加州 State University system.
Public Good On a Global Scale
For more than 160 years, San José State’s students, alumni and faculty and staff members have created a world of public good, adapting to meet the needs of the region and the global economy.
硅谷 Experience
Located in downtown San José, 加州, the 10th largest city in the nation, San José State’s urban campus offers the ability to live, 学习, work — and enjoy the best of the Bay Area, its surrounding mountain ranges and the Pacific Ocean.
Equity, Inclusion and Justice
San José State is proud of its long history of student civil rights activism, commitment to social justice, service to first-generation student populations, and welcoming of racial and ethnic diversity.
以学生为中心
San José State offers student-centered 学习ing opportunities and experiences — through interdisciplinary and experiential programs, curricular- and co-curricular- based internships, 出国留学, service- 学习ing projects, research and more — that support students’ ability to 学习 in an active manner.
品牌个性
What are our Spartan traits?
What are the words we use to describe 菠菜网lol正规平台 today?
When creating your messages, use language that reflects these characteristics of our personality.
- Justice-oriented
- 协作
- 创新
- 有社区意识
- 有弹性的
